Meta’s learning phase can put businesses in a sticky situation if they aren’t aware of what is happening. Discover how to overcome common challenges, accelerate performance, and achieve your marketing objectives. We want to make sure you know how to make data-driven decisions that optimize your campaigns for maximum ROI.
Email Marketing That's Delicious
Reach customers where it counts—with email! See why email marketing is one of the most cost-effective ways to boost engagement and increase conversions. Discover how to create compelling newsletters, build mailing lists, and improve your email campaigns. From list segmentation to automation strategies, our blog offers everything you need to re-engage customers and grow your business.
Get Over It! 6 Easy Marketing Makeovers to Sweeten Your Brand Presence
Feeling like your brand is a bit stale? It might be time for a marketing makeover! Get sweet tips and tricks across different areas of marketing, like content creation and social media, to help you revitalize your brand and delight your audience. Think engaging content, a user-friendly website, and interactive social media to get your brand buzzing again! It’s time for a refresh.
A/B Testing in Marketing: Optimize Campaigns & Savor Success
Picture a marketing world where every campaign is a mouthwatering delight. A/B testing is the secret weapon for businesses seeking sweet success. This powerful tool helps you compare different versions of your marketing materials to see which one performs better. Imagine boosting conversions, understanding your audience’s preferences, and maximizing ROI by simply running controlled experiments. Might want to get started if you haven’t already.
Combatting Spam: New Email Spam Protection Rules
In response to the overwhelming issue of unwanted emails, Gmail and Yahoo are introducing new rules effective February 2024 to enhance email security and user experience. They specifically target bulk senders, defined as those sending over 5,000 messages daily. If you’ve earned this title follow along or watch your emails fly straight to SPAM.
Lead Generation Strategies: Grow Your Audience and Close Leads
Lead generation is the process of attracting potential customers to your business, and nurturing them, with the goal of converting them into a paying customer. We consider lead generation to be a 5 stage cycle that continuously moves until all quality leads are converted. What strategies are you using to grow your lead list?
AI is Taking Over Marketing, and Yes, We Even Use It
AI is all the rage and for good reason too. It is integrated into almost all places on the web and has inherently changed that way that marketing functions as a whole. Marketing companies should be jumping on this bandwagon and utilizing AI to bring the best outcomes for clients. Check out how Cyberlicious® has embraced it.
The 8 Best Digital Marketing Strategies to Implement in 2020
You and your team can get a jump start into 2020 by implementing these 8 digital marketing strategies. From content creation to local SEO, there’s something for everyone. [Read More…]
Most Powerful Channel for Driving Up ROI? Email Marketing
SEO, PPC and social media all come in second to email marketing when it comes to increasing return on investment. At least a quarter of a business’s revenue is driven through email marketing which proves this channel as the most important for your business. Read More…
How To Create An Email Newsletter in 10 Simple Steps
Harness the power of email marketing in these 10 easy steps. Get your email newsletter campaign up and running so you can keep in touch with customers interested in your product or services. By having a strong following you can encourage visitors to continue coming back to your website for updates, news, tips, techniques and special offers. Read More…