Lead generation is the process of attracting potential customers to your business, and nurturing them, with the goal of converting them into a paying customer. We consider lead generation to be a 5 stage cycle that continuously moves until all quality leads are converted. What strategies are you using to grow your lead list?
Everything eCommerce & Retail Marketing
Keep your business top of mind with expert eCommerce and retail marketing strategies! Explore expert strategies on how to optimize your online store, improve customer experience, and enhance product visibility. Discover tips on conversion optimization, digital advertising, SEO, and more to ensure your business stays relevant and competitive.
Conversion Tracking in Google Ads & Analytics Likely Different
Google Ads and Google Analytics are both run by Google, but sometimes the data doesn’t add up. Do not be alarmed, this is normal. Conversion tracking in Google Ads and Analytics can be different, which means your numbers will reflect those differences. Find out why!
Google Marketing Live 2023: Excitement Abounds for New Updates at Our Watch Party
Google Marketing Live 2023 is just around the corner. Join Cyberlicious® at our watch party where you can hang out with the experts themselves! Get ready to see what Google has in store for new Ads features and technologies.
Data Security & Privacy is Important to Your Customers – What this Means for Your Business
The data privacy topic is hotter than ever. Consumers want to know what data is being collected, what companies are using it for, and more. Basically, they want control over their personal data, and we don’t blame them. Follow along to learn how this can effect your business and how you can prepare for a new data privacy future.
7 Tips to Learn How to Grow Social Media Followers
Social media platforms offer the potential to increase your brand’s reach. To do this you need to grow your following with an audience that values your brand. Follow along with these 7 tips on how to grow your social media following. Do it right, do it the Cyberlicious® way!
Social Media Engagement Strategy: Get Trendy & Engage
Is your brand using social media correctly? If you aren’t focusing on engagement then the answer is no. If your followers and users aren’t engaging with your content then what are you accomplishing exactly? Check out the Cyberlicious® guide to social media engagement including trends to watch out for and tips to get follower conversation flowing.
AI is Taking Over Marketing, and Yes, We Even Use It
AI is all the rage and for good reason too. It is integrated into almost all places on the web and has inherently changed that way that marketing functions as a whole. Marketing companies should be jumping on this bandwagon and utilizing AI to bring the best outcomes for clients. Check out how Cyberlicious® has embraced it.
ChatGPT, Meet Bard – The Rival Chatbox That is Google’s Next Step With A.I.
Google breaks news of Bard, their rival to Microsoft’s ChatGPT. Built from large language models, Bard is expected to change the way users interact with search. Read more to learn what we know about Google’s AI ambitions and what you can expect to see in the future.
Link Building is Dead! Prove Me Wrong.
Link building was all the rage. Especially when the algorithm was looking for websites that could show authority. Now though? AI is changing things up. Programs and software that is designed to grow and learn as it sorts through information won’t need link building to do that. I said what I said.
Microsoft Revolutionizes SEO With Its A.I.-Powered Search
Microsoft is making a bang with their newest AI-powered features coming to Edge and Bing. As the company continues to invest in AI programs, it is no surprise that they are beginning to roll new innovations out to users. Search is about to see a renovation so keep on the lookout.
The Explosion of Shoppable Ads: Get Your Brand in Front of Customers
Consumers are spending plenty of time on social media. You know it, we know it, and we are all guilty of it. As a business owner looking to get your products in front of people, shoppable ads might just do the trick. Better ad experience, check. Meeting customers where they are, check. Reading more to find out why, check.
Shoppers Love YouTube, Why You Should Too
YouTube is one of the most visited websites in the world, so if your business and brand aren’t utilizing it, then you might want to start. Find out why shoppers love YouTube and strategies you can use to get onto this unique platform.