Consumers are spending plenty of time on social media. You know it, we know it, and we are all guilty of it. As a business owner looking to get your products in front of people, shoppable ads might just do the trick. Better ad experience, check. Meeting customers where they are, check. Reading more to find out why, check.
Full Scoop Digital Marketing Blog
Explore the sweet world of digital marketing! Our blog covers everything you need to know—from SEO strategies to social media tips, UI/UX best practices, content creation, and beyond. Stay updated with expert advice designed to help you navigate this ever-changing landscape and create success for your business. We've got news, tips, and maybe even some delicious secrets if you dig deep enough.
Google Helpful Content Update December 2022
Searchers want to be shown high-quality content that answers their questions and is relevant to their search intent. That why Google created the helpful content system. The Helpful Content Update for December 2022 improves this system. Get some tips for website success.
Google Link Spam Update December 2022
SpamBrain is one of Google’s many programs in place to provide better user experiences to those looking for information on the web. The December 2022 Link Spam Update improves this system. Make sure you are following best practices and Google’s spam policies, or you might take a hit.
Google E-E-A-T: A Google Search Update & Experience Takes Center Stage
Calling all businesses, marketers, and content creators! Google’s got a sweet surprise for you: a brand new “E” added to their E-A-T. Experience is now a key ingredient for ranking high!
This update emphasizes experience alongside expertise, ensuring users find the most relevant and reliable information. It’s a game changer, are you ready for it?
Shoppers Love YouTube, Why You Should Too
YouTube is one of the most visited websites in the world, so if your business and brand aren’t utilizing it, then you might want to start. Find out why shoppers love YouTube and strategies you can use to get onto this unique platform.
Make Your Business Competitive, Learn How Shoppers Are Behaving
To effectively market to your customers, you need to understand shopper behaviors. There are many facets that effect how shoppers are behaving, and Google Insights gives us some helpful data to make use of. Get competitive and learn how to market to your consumers.
Meta’s Creator Week is Here and Teases New Creator Tools
Meta hosts its second annual Creator Week to celebrate creators, officially announce new features and tools that are coming, and more. With social media being a big part of marketing, keeping up-to-date on the newest releases is more important than ever. See what creators can expect.
Google Spam Update October 2022
Google recently launched another spam algorithm update. This one seems to have impacted membership websites and features an improvement to their AI-based system, SpamBrain.
Users Can Now Control Their Ad Experience With Google’s My Ad Center
My Ad Center is a new service that Google is offering that allows users to set preferences and customize their ad experience. While this is great for users, especially in regards to giving them ads they are interested in, it may have an effect on advertisers and business. See what the Cyberlicious® team has to say about it.
YouTube @handles are Officially Here: What it Means for Your Business, & How to Choose Yours
With the release of this new feature, your unique “@name” will make it easier than ever for your business or brand to engage with its audience.