Get ready, Bluesky. cyberlicious® is here to sprinkle a little sweetness on your timeline! As of December 11, 2024, Bluesky boasts a whopping 24.8 million registered users and is adding active users worldwide daily. With organic reach still unlimited, we’re excited to join the Bluesky social media platform and connect with creators, brands, and communities in a fresh and innovative way.
Why Bluesky? It’s a Treat for Brands and Users Alike
Bluesky isn’t quite like other social media apps. It’s a decentralized playground where users and developers take the reins. Think of it as a community-driven candy store. You pick your flavors, set your preferences, and enjoy the freedom to craft your perfect experience. Here’s why we’re so excited:
- Custom Feeds: Say goodbye to one-size-fits-all algorithms. Bluesky lets users choose or create feeds tailored to their needs. It’s like unwrapping a new candy bar every day; surprising and oh-so-satisfying.
- Unlimited Organic Reach: Unlike older platforms that clamped down on organic visibility, Bluesky gives brands like cyberlicious® the chance to shine brightly. At least for now.
- Video Content: With support for 60-second videos, Bluesky is bringing sweet possibilities for storytelling and engagement.
- Community-Driven Growth: Bluesky’s collaborative approach ensures high-quality engagement and fosters genuine connections. It’s a place where creators, artists, journalists, and brands can thrive together.
The Engagement is Better on Bluesky
Bluesky is quickly becoming the platform of choice for publishers, independent developers, and creators who want to see their content make an impact. Unlike traditional platforms, Bluesky doesn’t demote links, encourages app and extension development, and fosters a welcoming space for brands and individuals alike.
Need proof? Publishers report 3-4x higher engagement and conversions on Bluesky compared to other platforms. Here’s what some leading voices have shared:
The Boston Globe
Traffic from Bluesky to @bostonglobe.com is already 3x that of Threads, and we are seeing 4.5x the conversions to paying digital subscribers.
— Matt Karolian (@mkarolian.bsky.social) November 26, 2024 at 1:19 PM
The Guardian
By which I mean, I'm pretty sure traffic from @bsky.app to @theguardian.com is *significantly* higher than the very obvious 2x that of ThreadsThis post brought to you by a reply to @mkarolian.bsky.social on Threads, where it has had just 105 engagements, as opposed to the 18k+ here
— Dave Earley (@earleyedition.bsky.social) November 27, 2024 at 1:30 AM
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The New York Times
hard to exaggerate how nuts the engagement is on Bluesky compared to 𝕏. a vastly smaller user base (at least officially), but just look at these stats for one of the biggest newspapers on Earth. Musk has absolutely trashed the platform. folks, you are not locked in on 𝕏. not even a little.
— Kevin Rothrock (@kevinrothrock.me) November 23, 2024 at 4:21 AM
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This unparalleled level of engagement, combined with Bluesky’s supportive features for link sharing and SEO visibility, makes it a dream platform for marketers, publishers, and developers alike. It’s also a unique opportunity to incorporate social media marketing strategies that really make an impact.
Inspired by the First Movers
We’re not alone in recognizing Bluesky’s potential. Brands like Microsoft have already joined the fun, setting a high bar with their symbolic first post. Others are also making waves, including brands like Duolingo, Hulu, and Netflix, who are actively posting organically. Some brands, such as Red Bull and Xbox, have secured their handles but have yet to explore the platform fully.
We've always been a fan of blueskies.
— Microsoft (@microsoft.com) December 5, 2024 at 8:44 PM
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However, Bluesky’s lack of business verification has also led to some accounts trolling or impersonating brands. This is an issue that the platform will need to address as it grows. Even with these challenges, early adopters are setting the tone, and we’re ready to join the conversation—creatively, sweetly, and with purpose. Stay tuned for our sweet spin on this exciting milestone as we craft a debut post to remember!
Every Bluesky needs some purple 💜, and who better to bring it than cyberlicious®? #nowthatscyberlicious #rayleighscattering
— cyberlicious® (@cyberlicious.bsky.social) December 12, 2024 at 9:39 AM
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What’s Next?
Joining Bluesky isn’t just about planting our flag; it’s about embracing innovation and meeting our audience where they are. Here’s what you can expect from cyberlicious® on Bluesky:
- Tips & Tricks: Marketing strategies sprinkled with a touch of sweetness to help you grow your brand.
- Engaging Content: Images, posts, and updates that make your feed a little brighter and a lot tastier.
- Community Involvement: Whether it’s joining trending discussions or supporting creators, we’re here to build relationships.
Ready to Indulge?
Our first post on the Bluesky social media platform has dropped, and it’s a sweet treat you don’t want to miss. Follow us on Bluesky, and let’s make the most of this open, creative space, while the organic reach is as limitless as a candy buffet.
See you on Bluesky, where the sky’s not just blue, it’s deliciously sweet!
@cyberlicious.bsky.social