Good Times Roll Local SEO Case Study
Good Times Roll is a unique, mobile photo booth business offering joyful, memory-making experiences in vintage VW buses. Since starting with one bus in 2018, Kelly and Chris Fernandez have expanded their fleet to five buses, with dreams of franchising and spreading their love for celebrations far and wide.
The Story
Good Times Roll
Good Times Roll faced challenges standing out in a competitive market. While their photo booths brought smiles to countless events, they struggled with low search visibility, making it difficult for potential customers to discover their business. Without customer data, they couldn’t identify which marketing strategies were driving event bookings or understand user behavior on their site.
With ambitions to franchise and double down on their success, Good Times Roll turned to cyberlicious® for a digital strategy that would enhance their visibility and attract high-quality leads.
Scope
Local SEO
Google Analytics Integration
The Goal
Sweeten Visibility and Drive Lead Generation
Good Times Roll needed a strategy to grow from a local favorite to a franchise-ready brand. Their goals included boosting search visibility to appear prominently in local searches, attracting more qualified leads to increase bookings, and leveraging data-driven insights to refine their marketing approach.
By addressing these needs, they aimed to not only fuel immediate business growth but also lay the groundwork for expanding their operations and realizing their franchising dreams.
In September alone, we more than doubled the number of leads compared to the same month last year!
Thanks to the local SEO strategies implemented by cyberlicious®, our photo booth rental services in South Florida and the Tampa Bay area saw a significant boost in leads. In September alone, we more than doubled the number of leads compared to the same month last year! The detailed insights from our CRM show not only an increase in inquiries but also a higher booking rate, making it one of our best months to date.”
Kelly Fernandez, Co-Owner | Good Times Roll
