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Digital Candy for Sweet Results®

Advertising News & Trends

Discover advertising strategies that elevate your brand and deliver sweet results!  Stay up-to-date with the latest ad trends, platform updates, and juicy tips for PPC, social media ads, and more. From Google Ads to Meta, we’ve got everything you need to craft high-impact campaigns, outshine the competition, and maximize your ROI.

The Explosion of Shoppable Ads: Get Your Brand in Front of Customers

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Consumers are spending plenty of time on social media. You know it, we know it, and we are all guilty of it. As a business owner looking to get your products in front of people, shoppable ads might just do the trick. Better ad experience, check. Meeting customers where they are, check. Reading more to find out why, check.

Shoppers Love YouTube, Why You Should Too

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YouTube is one of the most visited websites in the world, so if your business and brand aren’t utilizing it, then you might want to start. Find out why shoppers love YouTube and strategies you can use to get onto this unique platform.

Make Your Business Competitive, Learn How Shoppers Are Behaving

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To effectively market to your customers, you need to understand shopper behaviors. There are many facets that effect how shoppers are behaving, and Google Insights gives us some helpful data to make use of. Get competitive and learn how to market to your consumers.

Users Can Now Control Their Ad Experience With Google’s My Ad Center

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My Ad Center is a new service that Google is offering that allows users to set preferences and customize their ad experience. While this is great for users, especially in regards to giving them ads they are interested in, it may have an effect on advertisers and business. See what the Cyberlicious® team has to say about it.

Google Launches Ads For YouTube Shorts

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Google teases that advertising is coming to YouTube Shorts during their Google Marketing Live 2022. Follow along as we go into what we know so far, and why this can be advantageous for your business.

Google Advertising Upgrades: Evolving for the Future of Shopping

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Google is looking towards the future of shopping with the addition of features that retailers can use to increase their visibility among potential customers. Learn about the ways that advertising is changing per Google Marketing Live 2022 by following along with what our experts have to say.