The data privacy topic is hotter than ever. Consumers want to know what data is being collected, what companies are using it for, and more. Basically, they want control over their personal data, and we don’t blame them. Follow along to learn how this can effect your business and how you can prepare for a new data privacy future.
Advertising News & Trends
Discover advertising strategies that elevate your brand and deliver sweet results! Stay up-to-date with the latest ad trends, platform updates, and juicy tips for PPC, social media ads, and more. From Google Ads to Meta, we’ve got everything you need to craft high-impact campaigns, outshine the competition, and maximize your ROI.
AI is Taking Over Marketing, and Yes, We Even Use It
AI is all the rage and for good reason too. It is integrated into almost all places on the web and has inherently changed that way that marketing functions as a whole. Marketing companies should be jumping on this bandwagon and utilizing AI to bring the best outcomes for clients. Check out how Cyberlicious® has embraced it.
Set Your Eyes on Google Local Service Ads and Get On Top
Ready to get your ads in front of your customers? Google Local Service Ads offer a new opportunity to reach buyers during their journey. But what are they and how do they work? What’s the difference between Local Service Ads and PPC? Let the Cyberlicious® experts walk you through everything you need to know.
Lead Generation for Lawyers: Find Clients with Local Services Ads
Did you know over 1/3 of potential clients search online for lawyers? Google Local Services Ads can put your law firm at the top of their searches. Discover how this platform helps you target ideal clients, control your budget, and showcase your expertise.
Unlocking Revenue: Meta Monetization Tools Empower Creators on Facebook & Instagram
Meta Creator Week 2022 came and made quite the impression with a list of announcements from Meta that focus on new monetization tools for creators. See exactly how Instagram and Facebook are supporting creators by reading more!
The Only Billboard Advertising Your Company Needs
Traditional billboard advertising can run into the thousands, and that does not even consider the cost of designing it. Whether you are a law firm, medical practice, in eCommerce and retail, or run another business, getting your business onto the search engine results page (SERP) can be a game changer. Find out why!
The Explosion of Shoppable Ads: Get Your Brand in Front of Customers
Consumers are spending plenty of time on social media. You know it, we know it, and we are all guilty of it. As a business owner looking to get your products in front of people, shoppable ads might just do the trick. Better ad experience, check. Meeting customers where they are, check. Reading more to find out why, check.
Shoppers Love YouTube, Why You Should Too
YouTube is one of the most visited websites in the world, so if your business and brand aren’t utilizing it, then you might want to start. Find out why shoppers love YouTube and strategies you can use to get onto this unique platform.
Make Your Business Competitive, Learn How Shoppers Are Behaving
To effectively market to your customers, you need to understand shopper behaviors. There are many facets that effect how shoppers are behaving, and Google Insights gives us some helpful data to make use of. Get competitive and learn how to market to your consumers.
Users Can Now Control Their Ad Experience With Google’s My Ad Center
My Ad Center is a new service that Google is offering that allows users to set preferences and customize their ad experience. While this is great for users, especially in regards to giving them ads they are interested in, it may have an effect on advertisers and business. See what the Cyberlicious® team has to say about it.